VF
Healthcare
Virk Fertility
Client profile supplied by Totem. Public performance metrics are shown only when independently verifiable.
Instagram ↗
Totem helps healthcare brands strengthen visibility, credibility and patient acquisition through doctor branding, educational content, Google & Meta Ads, local SEO, websites, WhatsApp campaigns and lead tracking.
Channel choice, content and conversion paths are adapted to the way customers research, trust and buy in this industry.
Healthcare decisions are different from ordinary purchases. Patients and families usually look for credibility, doctor expertise, clear information, location, availability and confidence before they enquire or book. Marketing therefore needs to connect trust-building content with strong local discoverability and an easy enquiry journey.
Build a consistent public presence around doctors, specialities, facilities, services and patient education so the brand communicates expertise clearly.
Improve discoverability through local SEO, Google Business Profile optimisation, service pages and location-focused search content where relevant.
Use Google Ads, Meta Ads, WhatsApp journeys and clear landing pages to turn awareness and search intent into trackable enquiries and follow-up opportunities.
Create useful content around symptoms, treatments, procedures, preventive care and doctor expertise in formats suitable for social media and websites.
Plan photography and video around doctors, facilities, procedures, patient education and institutional communication for websites, social media and campaigns.
Connect campaigns and enquiry sources with practical reporting so marketing decisions are based on useful signals rather than reach or impressions alone.
A documented Totem healthcare marketing engagement connecting hospital social media, Google Search Ads, Google Business Profile, local search, Meta lead generation and measurement. The figures below are drawn from June–August 2026 client performance reporting.
Combined Instagram + Facebook views in August 2026.
Google Business Profile interactions in August 2026.
Direct Google Business Profile calls in August 2026.
Google Business Profile direction requests in August 2026.
Google Ads tracked conversion actions in July 2026.
Reported Google Ads cost per tracked conversion in July 2026.
Measurement note: tracked conversions are advertising/analytics actions and are not presented as confirmed patients or appointments.
Direct links to public client Instagram profiles supplied by Totem. Metrics are intentionally omitted unless publicly verifiable.
Client profile supplied by Totem. Public performance metrics are shown only when independently verifiable.
Instagram ↗Documented Totem healthcare marketing case study covering social media, Google Ads, Google Business Profile, local search, Meta lead generation and measurement.
Case Study →Public website information identifies Shagun IVF as a fertility and IVF clinic in Kurukshetra, Haryana.
Instagram ↗Client profile supplied by Totem. Public performance metrics are shown only when independently verifiable.
Instagram ↗Client profile supplied by Totem. Public performance metrics are shown only when independently verifiable.
Instagram ↗Client profile supplied by Totem. Public performance metrics are shown only when independently verifiable.
Instagram ↗